The BBA

Zero to One: Notes on Startups, or How to Build the Future

Peter Thiel, Blake Masters, 195 pages


 

The PayPal and Palantir (co)founder provides some anecdotes and perspectives around popular topics associated with startups and venture funding such as The Power Law, startup company culture, competition vs monopoly, and the uniqueness of the so-called PayPal Mafia. It’s more of a loosely organized journal of the author’s opinions on what makes a successful business venture than some prescriptive, research-driven framework. The usual big tech suspects are often cited as examples…Apple, Microsoft, Facebook…and Tesla where Tiel’s favoritism is on full display (Musk also being a PayPal founder). Some good nuggets make it a mostly worthy read, although the end of the text feels random and unnecessary, especially Thiel’s ramblings on how Founders are eccentric and shouldn’t be viewed as all-knowing deities.