Slow and redundant until the book’s midpoint, the first half of the book painted Jobs as a dirty hippie a-hole. These chapters were generally boring with an interesting factoid thrown in here and there. It was necessary backstory that helped pay off a much more enjoyable second half. Once Jobs took the helm at Apple for the second time, the biography picked up steam and I was able to closely identify with the more recent events recounted in the book (launch of iMac, iPod, iTunes, etc.). I also enjoyed the up-and-down Steve Jobs-Bill Gates relationship frequently described in the book. Branding, product marketing, business strategy and the intersection of design and science were common themes I found fascinating and relevant given my background. The book impressed upon me the enormous contribution and influence that Jobs – still very much an a-hole in the second half of the book – had at Apple and in redefining so many industries: personal computers, mobile, music, retail, animation, publishing, tablet computing and so on.